Media exposure and influence of female athlete body images

Authors

  • Jeney Christensen North Dakota State University, USA
  • Joe Deutsch North Dakota State University, USA

Keywords:

Body Image, Female Athlete, Media Exposure, Media Influence

Abstract

The job of any form of media is to convey a message. These messages can range from a benign sales ad to deeper subliminal message of acceptable behavior.  Historically, media has taught us that men are supposed to compete in physical activities such as sport and any women who choose to do so are type casted as being lesbian or tomboys. To combat this, females often go to great lengths, including portraying themselves as sexual objects, to prove their femininity and thus lose their credibility as athletes.  The other issue that can arise from this include other female athletes concentrating more on the physique of their bodies and less on performing their athletic talents. 

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Author Biographies

Jeney Christensen, North Dakota State University, USA

Health, Nutrition, & Exercise Sciences

Joe Deutsch, North Dakota State University, USA

Associate Professor of Physical Education 

Health, Nutrition, & Exercise Sciences

References

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Daniels, E. (2009). Sex objects, athletes, and sexy athletes: How media representations of women athletes can impact adolescent girls and college women. Journal of Adolescent Research, 24, 399-422.

Harrison, L. & Secarea, A. (2010). College students’ attitudes toward the sexualization of professional women athletes. Journal of Sport Behavior, 33, 404-426.

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Rudnansky, R. (2011, May 23). Danica Patrick: Sexy GoDaddy ads continue to tarnish danica’s repuation. BleacherReport.com. Retrieved from http://bleacherreport.com/ articles/710014-indianapolis-500-danica-patrick-indy-500-start-time-and news/entry/88817-danica-patrick-sexy-godaddy-ads-continue-to-tarnish-danicas- reputation

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Published

2015-02-05

How to Cite

Christensen, J., & Deutsch, J. (2015). Media exposure and influence of female athlete body images. Journal of Human Sciences, 12(1), 480–486. Retrieved from https://j-humansciences.com/ojs/index.php/IJHS/article/view/3138

Issue

Vol. 12 No. 1 (2015)

Section

Social Psychology

License

Uluslararası İnsan Bilimleri Dergisi ISSN:1303-5134
International Journal of Human Sciences ISSN:2458-9489
 
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