Nomadic organization structure and mimetic isomorphism in tourism establishments: Focus on small enterprises in Fethiye
Keywords:
Nomadic organization, isomorphism, Tourism, FethiyeAbstract
This study has a descriptive nature. The main purpose of this study is to examine the prevalence of nomadic organizations and mimetic isomorphism behaviors in tourism sector. In this study, data which was acquired from the interviews made with the owners of small enterprises was analyzed. At the end of the analysis, it was found out that there was a potential of nomadic organization in simple structure tourism establishments and they used mimicking other establishments as an alternative for the strategy.
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